Mollie Content & Social media
Mollie - Figma - Adobe Creative Suite - Content Creation
CONTEXT
One of my main responsibilities, was creating visuals to accompany content articles about ecommerce, payments, technology, online buying trends... By simplifying complex themes to oversized UI elements
and minimalist eshops, I aimed to create curiosity
to potential readers and provide clarity. Next to that, also a few social media posts, organic as well as paid for campaigns like Black Friday and launching Mollie Capital across various industries
METHOD
The visuals have been ordered from top to bottom, to display
how it seamlessly evolved through several art directions. The content look has become a major part of the brand language of mollie throughout the years.